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How to Build Holiday Campaigns That Actually Resonate (Instead of Getting Ignored)
Most 4th of July campaigns blend into a sea of flags, fireworks, and flash sales. This guide shows brand marketers how to break the mold with a step-by-step strategy that puts emotion, storytelling, and relevance front and center. From choosing the right format to inviting audience participation, discover how to create campaigns that go beyond noise—and actually connect.
Google Delays Third-Party Cookie Deprecation Again: What Marketers Need to Know in 2025
Google has once again postponed the phase-out of third-party cookies in Chrome, citing regulatory and technical challenges. Here's what this means for advertisers and digital marketers.
Influencer Whitelisting: How Brands Are Turning Creators Into Scalable Ad Engines
Discover how influencer whitelisting is transforming performance marketing in 2025. From Coachella case studies to platform benchmarks, this guide explores how brands are turning creator content into high-performing, ROI-driven ad channels.
The Coachella 2025 Marketing Blueprint: Culture-Led Campaigns That Converted
Coachella 2025 proved it’s more than music—it’s a marketing playbook. From Fortnite crossovers to immersive brand worlds and creator-led storytelling, StratDev unpacks how brands turned cultural capital into conversion.
Smart Strategies for Small Business Expansion: How to Avoid Common Pitfalls
Looking to understand the most common challenges associated with growing a small business?
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